the McGurk Effect and Sound DesignPosted: August 25, 2011
This is not a phenomenon that effects the entire population, but being as interested in sound as I am, it presents a unique insight into the audio-visual link. I have always said that the most important part of sound design is making sure the listener links what they see to what they hear. If a convention isn’t established in that way, then the Sound Designer has failed his job. Expect more on this in the future.